Why choose a fractional leader?

Imagine a founder level product leader who can ramp within a week, demonstrate what shipping product with speed looks like, and can start on Monday.

Working with a fractional leader like me allows you to get all the experience and benefit of a more senior team member without the high cost, recruiter fees, equity cost, and time investment in recruiting and management. As an experienced leader, I can work more efficiently and effectively than a junior PM, I can get your team into an efficient operating cadence quickly, and I can help you recruit a team to continue that success. You’ll get hands-on support in the short term, and be better set up for success in the long term.

If you are..

  • Discovering product market fit

    If you are just pre- or post-launch and looking to accelerate toward finding product market fit and prepare for your next fundraise, I can:

    • Embed with your team 10+ hours per week

    • Run customer discovery sessions to ensure we deeply understand your users

    • Set up a basic product and engineering operating cadence and best practice

    • Build and launch your MVP product needs

    • Hire a mid level PM to continue building your future

  • Scaling up

    If you are Series A and beyond, you have a small team in place and need to level up your strategy and execution, I can:

    • Review roadmaps and coach team towards more outcome-driven work

    • Drive a new product launch independently without distracting from core objectives

    • Evaluate build vs. buy decision for a particular tool

    • Run pricing studies (qual and quant) and implement a new pricing schema

    • Support executives in building product conviction

  • In need of individual PM coaching

    If you are not a product leader yourself and looking for someone to coach one of your PMs on best practices, strategic choices, and individual priority decisions I can:

    • Spend 1-5 hours per week with you and your PM(s) doing individualized coaching

    • Small team roadmap reviews to add quantitative objectives

    • Build out analytics capabilities to ensure tests are being measured correctly

    • Integrate product and go to market processes to ensure features are getting used

  • Looking for something custom

    I am always able to provide flexible support with a custom combination of the items above in order to do what’s best for your team.